waffles project and the reject one

My chief asked me to make some promotional items for our waffles’s product. She told me to do as creative as i can. I sent her 2 different style of designs. I used simple typography and photography..and one the other i use watercolor illustration which is i always like. I don’t know watercolor always be interesting for me. I thought this time to do some watercolor things combine with classy typography.

So here’s some sketches: ImageImage

The Standing Menu:

Flyer:  Image

For Packaging: packagingWhen my friends they were like “wow it’s cute and interesting i can’t wait to buy the waffles!”

But when it comes to my chief “it’s cute but this is not what we’re looking for, i like the photographs one better, it’s so simple”

Hahahahha sorry pals, i failed this time! but i’m still like this design and my illustrations. That’s why i share them here


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